Monthly Archive for September, 2010

Write More Articles; Make More Money

Published on September 22, 2010 in Writing/Publishing. 8 Comments Tags: , , , , .

Whether you are a ghostwriter or an ebusiness owner, it is important that you know how to increase the number of your articles.

For ghostwriters, it would mean fatter paychecks.

For marketers, it would mean more traffic to their website, a stronger online presence, and increased sales and revenue.

Here’s how you can multiply your article writing and article marketing:

1. Carefully choose your topics. Go with subjects that you know very well or very passionate about. You probably already have ideas on what you coan write about.

These topics will not require you to perform extensive research which will surely eat a lot of your writing time. Just make sure that your topics are interesting to your potential audience so you can still generate the kind of attention you need online.

2. Fight writer’s block. As this can surely affect your productivity, you must avoid it at all cost. I recommend that you don’t overwork yourself so you will not feel so burned out at the end of the day.

Have at least 2 days off every week that you can spend away from your computer. It would also help if you can constantly jot down your great ideas so it will become much easier for you to recall them when you are ready to write your articles.

3. Get comfortable. Several studies prove that writers can be more productive and they can produce quality written materials if they are very comfortable with their writing environment.

Find that place where you can write effectively and where your creative juices will flow smoothly. It could be by the beach, at your local park, in your bedroom, or at your local library where you can have some peace and quiet.

4. Extend your writing hours. This is one of the most obvious ways to multiply the number of your articles.

You may spend at least 2 hours more in front of your computer so you can write additional 2-3 articles per day. Remember to get some 30-minute breaks every after a couple of hours so you will not sacrifice the quality of your content.

5. Produce short articles. You need not to share everything you know in one article. Aside from the fact that you are serving people with limited attention span, you can also be more productive if you can produce 300-500 word articles as these are much easier and quicker to produce compare to the lengthy ones.

These are 5 article writing money making tips to write more articles and earn more money. When you write about good topics, are more productive, and enjoy your writing, you will want to wrok more and write more articles.

Jeff Schuman owns Hands Off Article Marketing. They write and submit your small business information so you do not have to.

How To Get A New York Publisher

Published on September 12, 2010 in Writing/Publishing. 1 Comment Tags: .

When you look at the numbers, it’s clear that the New York publishing scene is a tough nut to crack. The reality is that with 83% of Americans wanting to write a book, the competition for a publisher’s attention is steep. So what’s an author to do? Well, if your attempts for finding a traditional publisher aren’t bringing any results, maybe it’s time to think like a publisher, instead of an author.

Writing a book is the easy part, and while New York publishers look at writing style and voice, there’s a whole lot more that goes into a successful book than just how well it’s written. When it comes to success, a publisher looks at this much differently than an author does. Truth be told, a publisher gauges a book’s potential success largely by the author.

Now don’t misunderstand me, there’s market consideration as well, but the author’s “salability” is looked at very closely. What we refer to as a “platform” is something all authors need to have, regardless of their target market. A platform is not who you know, but who knows you. It’s your area of influence. A platform can be any of the following:

• Your business
• Your fan base
• Speaking gigs you have coming up
• Your email list of potential buyers (i.e. fans)
• Your website (if your site is drawing traffic and capturing email addresses)
• How well you’re known in your market

If you’re new to the book world (meaning this is your first book) you may not have a single item on the above list in your vault of marketing tools. That’s okay. Now’s the time to build them.

The next piece of this is to write for a market. Over the years I’ve seen countless authors write a book on something for which there is no market. They believe their book will create the market. This won’t happen. Ever. First, if you’re self-publishing a book you probably don’t have the funds available to you to “create” a market even if you wanted to. You may respond to this by saying, “Yeah, but new markets are created every day.” And yes, this is true; what’s also true is that while it may seem that these are “new” markets, they were in fact already existing but, perhaps, untapped. Finding these markets can cost you a fortune in consumer research, advertising, product/book placement, etc.

When a company like Coca-Cola decides to put out a brand new product, you can bet that millions of dollars has gone into this prior to the launch. When authors come to me and say, “I have a great idea and it’s never been done before,” I suspect there’s a reason why, a publisher will too. Now, let’s say that you’ve done the research, you’ve spent years working in this arena and you know there are readers out there. Millions of them. If this is the case then I’d suggest you show up armed with your (current) research and data.

The ability to self-publish your book has (thankfully) brought a number of books to the attention of a traditional publisher that might have otherwise gone overlooked. Why? Because publishers like what other people like. If you have a book that you’ve self-published and it’s done well, a publisher might consider this for commercial access as well. By “commercial” I mean consumer, trade paperback, mass market. The key is to keep a close eye on the track record of the book and document your success. This form of documentation will later become the resume you use to entice a publisher into considering your book.

I was talking to an author the other day who had a great idea. He had a hard time getting a traditional publisher interested in his book, so he self-published with the intent of getting a major house to publish him. With that he mind he solicited referral letters from bookstores. Why bookstores? Because if you can get a bookstore excited about your book and tell publishers it “flew off the shelves,” you’ll be a step closer to piquing a publisher’s interest. Why? Well many (if not all) publishers will solicit advice from booksellers on the sales potential of a book they’re considering. They do this because they know that the bookseller is front and center with the consumer every day. They see what sells and what doesn’t. Having a bookstore (preferably several) in your corner could be a tremendous thing for your future and the future of your book.

And finally, let’s be realistic. With 500 books published each day in the U.S., the competition is fierce for gaining the buyer’s attention. Your book is your resume and because of this, it needs to be letter perfect. You should never wait for a traditional publisher to come along and “polish” your book, it should be gleaming with perfection. Yes, there are always things you’ll want to change after it’s published, but having a book that’s edited with a cover that sparkles will not only get you noticed by a publisher, but by your reader as well. And in the end, it’s the reader we must reach. Once you do, the world will beat a path to your door.

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Writing Informative Articles: 6 Ways To Be A More Compelling Writer

Published on September 6, 2010 in Writing/Publishing. Closed Tags: , , , , .

Do you want to make money online? Knowing how to write compelling and informative articles is one skill that will help you thrive in the online arena.

This will not only help you provide online users what they are truly looking for, valuable information. It will also help you position yourself as someone who is knowledgeable on your chosen niche.

Here’s how you can expand your article writing to be more compelling.

1. Carefully choose your topics. In order to drive only quality traffic to your website, I highly recommend that you stick with topics that your potential clients will find interesting.

You can talk about their aspirations, common questions, and pressing issues. You can also talk about your products and services and issues about your chosen niche.

2. Think SEO. It is very important that you know how to impress the search engines so they will properly index your articles and make them highly searchable online.

This can easily be done by knowing the popular keywords and keyphrases within your chosen niche and placing them strategically all throughout your content. Of course, you will need to follow the appropriate keyword density (3% of your total word count) so your articles will not be flagged for keyword abuse.

3. Use intriguing titles. As the competition in the online arena is getting more cutthroat by the minute, you need to make sure that your articles will look more valuable.

As they compare to other copies that are available online you want yours to stand out. Use of interesting and attention-grabbing titles so you can get online users to notice your content.

4. Become a quality content writer. Aside from making your articles content-rich and highly informative, you must also ensure that they are well-written, easy to understand, concise, and scannable.

By doing so, you can easily impress your readers and convince them to act on your favor (click on your resource box, sign-up to your opt-in list, or purchase your products and services).

5. Define your audience. Knowing the people you are serving will make it much easier for you to make your content highly focused and targeted.

So, be willing to exert some effort and spend some time getting to know your readers. You can maintain an ongoing dialogue with them through relevant discussion boards or through your blog.

6. Use conversational tone. I am sure you do not want to alienate your readers or make them feel that they are having a boring lecture when reading your articles.

Put these people at ease by using conversational and friendly tone. Strive to sound spontaneous, upbeat, warm, and friendly. Also, make your articles sound engaging by asking questions once in a while or by sharing relevant personal stories.

Jeff Schuman helps people make money with article marketing, blog marketing and JV With Jeff free Internet marketing training.